The 30-Minute Interview That Turns Your Experience Into $50K Worth of Content Assets
Most experts are sitting on a goldmine of valuable insights
And never realising it, don't search for nuggets.
I help experienced professionals discover the unique methodologies buried in their real-world experience, then transform them into content that attracts premium clients and builds lasting authority. No generic advice. No surface-level tips. Just the strategic thinking that only comes from solving real problems in the trenches.
Featured Clients
The Buried Gold Method™
My proven 3-step system for transforming your experience into content that converts prospects into clients.
Step 1: Strategic Excavation
Through intensive 30-minute discovery sessions, I uncover the methodologies you've developed but never documented.
These aren't obvious insights - they're the breakthrough thinking patterns that separate true experts from advice-givers.
Step 2: AI-Powered Refinement
Using advanced AI tools and prompt engineering, I transform your raw insights into polished content in your unique voice.
Every piece gets a thorough human review to ensure authenticity and eliminate generic AI language.
Step 3: Strategic Distribution
Your content gets deployed across LinkedIn and email sequences with specific timing designed to build the know-like-trust factor with your ideal clients.
Using GoHighLevel, we automate your entire social media posting and client follow-up from one centralized platform.
Three Ways I Help You Monetise Your Expertise
Turn your hard-won insights into content assets that attract premium clients and build lasting authority.
LinkedIn Authority Building
Turn your LinkedIn profile into a client magnet through consistent posting of your unique insights.
Most experts post once and disappear. The ones who win post consistently for 90 days straight.
Regular posting elevates your professional profile and builds the trust factor that converts prospects into clients.
When ideal clients see your thinking week after week, they get to know your approach and trust your expertise before they ever speak with you.
What you get
12 weeks of LinkedIn posts based on your proprietary methods
Content calendar with strategic posting times
Response templates for engaging with prospects
Monthly performance review and strategy adjustment
Educational Email Sequences That Convert
Transform your best insights into automated sales sequences that work while you sleep.
I create 5-day educational email courses that showcase your methodology while warming cold prospects into hot leads.
Each sequence is built from your actual experience, not generic templates.
These sequences do the heavy lifting of explaining your value proposition, so prospects arrive on sales calls already understanding why they need to work with you.
What you get
Complete 5-day email course based on your proprietary methods
Automated delivery system that nurtures leads continuously
Follow-up sequences that convert browsers into consultation bookings
Monthly performance tracking and sequence optimisation
Weekly Authority Newsletters
Stay front-of-mind with prospects through consistent value delivery.
Weekly newsletters keep you visible during the months-long buying cycles of premium clients.
When prospects are ready to hire someone in your field, you'll be the obvious choice because you've been consistently demonstrating expertise.
Regular newsletter publishing elevates your professional profile while creating the know-like-trust factor essential for premium relationships.
What you get
Weekly newsletter content aligned with your client's buying journey
Newsletter templates designed for maximum engagement and retention
Subscriber management system with automated welcome sequences
Analytics tracking to optimise open rates and conversion metrics
Why This Works When Other Content Strategies Fail
Most content is generic because most content creators don't dig deep enough.
They ask surface questions and get surface answers. I spend dedicated time uncovering the specific thinking patterns that make you different. Then I help you package that thinking in a way that attracts the exact clients you want to work with.
The difference is in the discovery process
I interview you like an investigative journalist, not a typical marketer
We focus on your hardest-won lessons, not your easiest wins
Every piece of content has your authentic voice, enhanced by AI precision
Strategy is based on proven frameworks, not social media trends
— TESTIMONIALS —
What Our Clients Say About Us
After we worked together, my online business was able to replace my offline business immediately.
When COVID-19 hit, I was able to shut down my offline business without any financial loss. And continue running my online business without any challenges.
- Britta B.
Women's Development Coach
Ian has an incredible project management approach to each task you take on. He brings so much innovation and expands my thinking each time we meet. Having someone in your corner who's truly on board with you while allowing your creative process is invaluable
- Jeanne M.
Somatic Yoga Coach
I gained more confidence in both my business and myself. Ian provided me with effective marketing strategies and sales scripts that significantly improved my sales calls. As I began selling my services, my focus, self-confidence, and belief grew, leading to rapid growth in my business.
- Janine D.
Parenting Coach
Ready to Start Building?
I get it, this isn't for everyone...
Do you need proven expertise worth packaging and the commitment to post consistently for at least 90 days
Fully remote service available worldwide
All discovery sessions and collaboration happen via video call, making location irrelevant.
If you speak English conversationally, we can work together regardless of where you're based.
If you're ready to turn your experience into content assets that work for years, let's talk.
This is a 30-minute consultation to determine if your expertise is ready for the Buried Gold Method.
No sales pitch, just an honest assessment of your content potential
Frequently Asked Questions
What services do you offer?
We offer a range of services including content writing, SEO optimization, social media management, website development, and brand strategy.
How long does it take to see results from SEO?
SEO results can take 3-6 months to show significant improvements, depending on competition and industry.
Can you help with website redesign?
Yes, we specialize in creating custom, user-friendly websites tailored to your brand’s needs, including full redesigns.
Do you offer ongoing content management services?
Absolutely! We provide continuous content creation and management to keep your brand relevant and engaging.
How do I get started with your services?
Simply reach out via our contact form, and we'll schedule a consultation to discuss your needs and goals.
Crafting compelling content that transforms brands and delivers impactful results.
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